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Getaroom.com puts Facebook fans in video mode
In one fell swoop, getaroom.com figured out a way to increase viewership of its commercials, boost its Facebook fan base, increase interaction with consumers, bump up traffic on its blog and plug a...
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Finally a Google travel channel — from YouTube
The travel industry has been waiting for Google to launch a travel channel and it finally has one — from YouTube. No, this is not a Google tab offering hotel search and pricing on maps. No, Google has...
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Cityzeum snaps up audio tours and video specialists, plots international...
France-based travel planning service Cityzeum Travel Group has acquired audio tours and video content specialists Pocketvox and Navigaia. Terms of the deal are undisclosed although it provides Cityzeum...
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Trip planning by video — Brazil takes vacation research to YouTube and mobile...
Chalk one up for Brazilian tourism board Embratur in getting creative about travel inspiration and trip planning. The board launched a YouTube brand channel which enables travelers to create...
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Three take aways for online travel in search engine visibility
There’s lots of insightful stuff in Epiphany’s report into the travel sector so we’ll just dwell a while on three conclusions from the study. While these might be obvious to some seasoned search engine...
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How consumers use their mobiles when travelling [INFOGRAPHIC]
We are constantly told how travellers are using their mobile devices to search and (increasingly) book travel, share multimedia content, etc. Tripl (formerly Vacation Relation) has analysed the data...
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Forget Street View: HeliView adds an aerial twist on hotel shopping and...
HeliView is an innovation that offers “interactive visual travel search.” Users of this service at a German OTA can take a virtual overhead tour of a destination by watching aerial videos that are...
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Mr & Mrs Smith hops on Qwiki, an app for making videos on the fly
On February 7, US startup Qwiki launched an iPhone app, which turns pictures and videos captured on an iPhone into quickly-edited movies for sharing. Luxury hotel platform Mr & Mrs Smith was an...
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Pegasus changes course with clever videos, product launches, and staffing...
Last summer, after David Millili took over as CEO of hotel distribution company Pegasus Solutions, he immediately spotted problems. The company’s sales pitch to hoteliers was too complicated. Products...
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